What is ethnography in psychology?

n. the descriptive study of cultures or societies based on direct observation (see field research) and (ideally) some degree of participation.

What is a ethnographic example?

A classic example of ethnographic research would be an anthropologist traveling to an island, living within the society on said island for years, and researching its people and culture through a process of sustained observation and participation.

What are the 4 ethnographic techniques?

Ethnographic methods are qualitative, inductive, exploratory and longitudinal.

What is ethnographic concept?

Ethnography is a research method central to knowing the world from the standpoint of its social relations. It is a qualitative research method predicated on the diversity of culture at home (wherever that may be) and abroad.

What is ethnography in psychology? – Related Questions

What is the main objective of ethnography?

The primary purpose of ethnography is to gain a holistic understanding of a social or cultural group.

What are the three main types of ethnography?

However, in this article, they have been divided into 3 different categories and they are known as medical ethnography, business ethnography, and educational ethnography. These three categories have been chosen to provide the most possible information about human behavior and much more.

What are the important concepts in an ethnographic research?

Examines key topics like sampling, generalising, participant observation and rapport, as well as embracing new fields such as virtual, visual and multi-sighted ethnography and issues such as reflexivity, writing and ethics.

What is the meaning of ethnographers?

noun. /eθˈnɒɡrəfə(r)/ /eθˈnɑːɡrəfər/ ​a person who studies different peoples and cultures, with their customs, habits and differences.

Who came up with the concept of ethnography?

Gerhard Friedrich Müller developed the concept of ethnography as a separate discipline whilst participating in the Second Kamchatka Expedition (1733–43) as a professor of history and geography. Whilst involved in the expedition, he differentiated Völker-Beschreibung as a distinct area of study.

What are some ethnographic topics?

Here are some examples of ethnography:
  • Observing a group of children playing.
  • Observing employees in a corporate office.
  • Observing medical personnel in a high-volume hospital.
  • Observing an indigenous village.
  • Observing a high school classroom.
  • Observing motorcycle riders.

What are the five basic ethnographic techniques?

Ethnography methods include direct observation, diary studies, video recordings, photography and artefact analysis such as devices that a person uses throughout the day. Observations can be made anywhere from the user’s workplace, their home or while they are out with family and friends.

What is the most common ethnographic approach?

The most common ethnographic approach is participant observation as a part of field research. The ethnographer becomes immersed in the culture as an active participant and records extensive field notes.

What are the two types of ethnographic research?

There are two main types of ethnographic research, depending on how it is conducted: relational and digital. These types of ethnography enable researchers to learn about the language, culture, social relationships, food availability, and habits of people that may not have been studied before.

What are the benefits of ethnography?

Advantages of ethnography

The main advantage of ethnography is that it gives the researcher direct access to the culture and practices of a group. It is a useful approach for learning first-hand about the behavior and interactions of people within a particular context.

What tools are used in ethnography?

Tape recorders, cameras, and note pads are some of the most commonly used tools for ethnographic research. Recording interviews with key informants is more preferable than taking notes; by listening to recordings over and over you will discover important details that you might otherwise miss if you simply take notes.

How do you conduct an ethnographic study?

The eight steps are summarised as follows:
  1. Identify the Core Product Idea.
  2. Formulate the Research Questions.
  3. Finalize Research Location.
  4. Determine the Ethnographic Research Type.
  5. Seek Approvals.
  6. Conduct Ethnographic Research.
  7. Analyze the Collected Data.
  8. Create the Requirements Document.

What are some examples of ethnographic research questions?

Some question samples for business ethnographic research include the following:
  • What do you enjoy about this product or service?
  • Why do you use this product?
  • What specific needs does the product meet for you?
  • What specific needs does the product fail to meet?
  • Does the pricing of the product equate its value?

What are the limitations of ethnographic research?

Ethnographic research has several disadvantages to consider as well. Ethnography is time consuming and requires a well-trained researcher. It takes time to build trust with informants in order to facilitate full and honest discourse. Short-term studies are at a particular disadvantage in this regard.

What is the problem with ethnography?

The results of ethnographic research often are regarded as unreliable and lacking in validity and generalizability. Some ethnographers ignore such criticisms; others, recognizing potential threats to the credibility of their t’mdings, develop strategies addressing the issues.

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